Less noise. More insight. Smarter AI Web CX Monitoring starts here.

How thinkTRIBE is using AI to enhance CX Monitoring

At thinkTRIBE, we know that great CX Monitoring goes beyond data—it’s about delivering real value to our users. That means making life simpler for our clients and helping them deliver a better experience to their customers. User focus is at the heart of everything we do—not just in the journeys we monitor.

That’s why our new AI-enhanced Service Level isn’t about replacing what makes our monitoring valuable, but enhancing it—with intelligent features that add automation, boost efficiency, and uncover deeper insights.

From 21st July 2025, we’ll begin rolling out AI-powered features as part of our CX Monitoring Service, starting with Self-Healing Journeys. These features are here to help users get more accurate insights, more efficiently, without the noise that slows teams down.

Cut through the noise, focus on what matters

As digital journeys become more complex, minor content changes can trigger unnecessary monitoring alerts. That means time lost, false alarms, and support teams digging through data that doesn’t reflect real customer issues.

Our first AI feature allows us to minimise that. It detects minor journey changes—like a button renamed from “Add to Cart” to “Add to Basket”—and adapts the journey without raising a false error.

What Self-Healing Journeys mean for our users

• Fewer false alarms from minor site changes

• Cleaner, more accurate CX data

• Journeys that self-heal outside support hours

• Less disruption for your team

All of this leads to faster problem-solving and more time to focus on improving customer experience.

Technology with a human touch

AI isn’t replacing the human connection—it’s enhancing it. We’re using automation where it makes sense, so that our client’s teams can act faster and with more confidence, supported by our people every step of the way.

Our expert team is still here to guide, analyse, and advise—just as we always have. AI helps reduce the routine noise so you can work more effectively and our people can focus on helping with the insights that matter most.

This is just the start. More AI-powered features are on the way, all built with one goal in mind: giving you better, more resilient monitoring—without losing the thinkTRIBE difference.

Want to know more? Discover what our AI Enhanced Service Level is all about.